Robinhood Ripple Effects: How Online Communities Have Impacted The World of Investment and Crypto


The COVID-19 pandemic introduced with it loads of disruptive forces limiting sector and the way we socialize with our peers. Nevertheless, it also seems to have enabled persons to coordinate in their masses to make funds by pumping up shares and cryptocurrencies. Have we grow to be embroiled in the age of crowdsourced investments?

During late 2020 and early 2021, social media networks like TikTok and group platforms like Reddit have been inspiring consumers to strategically devote cash on mass into assets that both evoke nostalgia, surface to represent price, or are just constructed on meme culture in a bid to inflate their cost and generate buyers a significant windfall. 

Let’s seem at three instances exactly where on-line communities have effectively triggered a ripple throughout the stock and cryptocurrency marketplaces:

Reddit’s GameStop Revolution

The most renowned illustration of on-line communities confounding industry experts and generating a surging asset by way of mass investment decision can be identified in early 2021’s pumping of GameStop shares by a Reddit-based group identified as WallStreetBets

As institutional traders, like the $13bn hedge fund Melvin Capital noticed an possibility to small market shares in the battling computer system retailer, GameStop, WallStreetBets had other concepts for the nostalgia-inducing chain. 

Believing that the inventory was undervalued, the Reddit group’s users piled their dollars into GameStop causing the share price tag to skyrocket.

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(Picture: Statista)

As the investments started to trigger GameStop shares to increase, the limited-selling hedge funds were forced to re-purchase their positions in GameStop, prompting a further increase in the value of its shares at the cost of their own base line. 

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(Graphic: Vox)

As we can see from the chart previously mentioned, losses are not unusual in the planet of hedge money, but at an approximated $12.78 billion dollars lost, the GameStop fiasco had come to be one particular of the major losses of 2021 for brief-sellers. 

TikTok Pumping Ripple, DOGE, and Little Cap Altcoins

Reddit isn’t the only network that’s been encouraging mass expenditure into property. 2021 also observed TikTok people band together to send out a variety of smaller cap altcoins – the most renowned being the meme-dependent asset, Dogecoin – on major, albeit short, price rallies. 

In November, TikTok buyers banded together to deliver the cryptocurrency Ripple on an extraordinary surge that hadn’t been found due to the fact XRP was coming down from its very last all-time superior rally in 2018. 

“This is your minute to be Elon Musk…I introduce you to $XRP,” commented the Twitter account @TikTokInvestors. Even though Ripple tripled in value at its peak, the achievements was quick-lived. 

Even with properly-documented regulatory concerns, the value rallies of 2021 sent the value of XRP/USD hurtling in direction of $2 for the 1st time given that January 2018. Having said that, like quite a few sentiment-pushed pumps, trader fascination dwindled through the second-50 percent of the yr in advance of discovering a vary of amongst $.30 and $.40. 

The Increase of the Memes

The fallout from the GameStop pump was a watershed moment for social investing. The party caused some digital exchanges to limit consumer acquire choices, avoiding some buyers from obtaining shares in GameStop. There were being even accusations that Robinhood, one of the most preferred investing platforms, experienced begun vehicle-promoting people’s GameStop holdings. 

The fiasco drove some social investors absent from stocks and shares and into the altogether a lot more decentralized, open and unstable globe of cryptocurrencies. 

There are lots of realistic and practical cryptocurrencies accessible in the world of crypto – from the multi-practical DeFi assignments that could give a glimpse into the future of finance, to Ethereum, which boasts a blockchain network which is innovative ample to assist impressive financial apps. 

On the other hand, Reddit customers turned their attention to Dogecoin, a cryptocurrency created as a joke centered on the famous Shiba-centered meme initial made virtually a decade in the past. 

DOGE is a reduced-price coin that has not been through any specialized updates due to the fact 2015. Having said that, it’s generated a lively local community of supporters – one particular of whom is the world’s richest man, Elon Musk

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(Picture: CoinGecko)

The scale of DOGE’s rally was incredible. The price of the asset leapt virtually 6,000% between January 1st 2021 and its peak on Could 8th. 

In spite of a subsequent correction, the rampant accomplishment of Dogecoin shows that investments can be thriving at the very least for short time period holders, even if they are established as a joke. 

With the decentralized mother nature of cryptocurrencies, we could uncover far more buyers turning absent from Robinhood and in direction of much more alternate exchanges that present some sort of cryptocurrency financial commitment alongside standard stocks and shares. 

In a world recovering from a pandemic which is witnessed additional folks interact on the internet, we could see much more mass investments produced through the electrical power of neighborhood and social media as marketplaces get started to clearly show signals of recovery afterwards in 2022 and 2023. 



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